In some interpretations of Hindutva - as I discovered - it means the same as secularism.
The problem is that most people - both Hindutva supporters, and opposers - this meaning is not clear. If for example, RSS organises a rally to promote secular principle or religious harmony etc, not many people may join.
Organisations, and political parties are too clever not to recognise this confusion. They seem to be exploiting it infact. If they are really serious about the all embracing and secular values of Hinduism, the need to proactively and explicitly frame things right. The use of 'Hindutva' for secularism is not going to work unfortunately, as it is too close to a particular religion, and very widely misunderstood now. For example, imagining the word for secularism in 'urdu' India wide ... I am sure it will not be as welcome and 'neutral' as the english word 'secularism'.
Framing is important. Both to create confusion. And to dispell it.
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